Designer Profile
China
Alan Guo is an acclaimed design visionary recognized by the A' Design Award. Their creative vision reflects exceptional skill in creative direction.
Alan Guo is the founder of GuoraphicDesign Lab, with over 20 years of creative experience across industries such as IT, real estate, automotive, and film. His work spans from visual design to brand strategy and experiential marketing, consistently exploring the connection between design, consumer experience, and brand value. Guo’s work has received international recognition, including being a finalist at the Cannes Lions, winning Silver at the China Advertising Festival and the Auto Advertising Festival, and being featured in global design magazines such as Creatie.
These palettes originate from Guo's distinguished projects. Every color combination reflects the design philosophy honored by the jury at the A' Design Award.