Color Palette

Langjiu Estate San Pin Festival — Liquor Packaging

283189
Copy As
HEX#283189
RGBrgb(40,49,137)
HSLhsl(234, 55%, 35%)
CMYKcmyk(71%, 64%, 0%, 46%)
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SVG PNG
EFEFF0
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HEX#EFEFF0
RGBrgb(239,239,240)
HSLhsl(240, 3%, 94%)
CMYKcmyk(0%, 0%, 0%, 6%)
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SVG PNG
4653AA
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HEX#4653AA
RGBrgb(70,83,170)
HSLhsl(232, 42%, 47%)
CMYKcmyk(59%, 51%, 0%, 33%)
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SVG PNG
414C8E
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HEX#414C8E
RGBrgb(65,76,142)
HSLhsl(231, 37%, 41%)
CMYKcmyk(54%, 46%, 0%, 44%)
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SVG PNG
3D447D
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HEX#3D447D
RGBrgb(61,68,125)
HSLhsl(233, 34%, 36%)
CMYKcmyk(51%, 46%, 0%, 51%)
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SVG PNG
26296D
Copy As
HEX#26296D
RGBrgb(38,41,109)
HSLhsl(237, 48%, 29%)
CMYKcmyk(65%, 62%, 0%, 57%)
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SVG PNG
3039B2
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HEX#3039B2
RGBrgb(48,57,178)
HSLhsl(236, 58%, 44%)
CMYKcmyk(73%, 68%, 0%, 30%)
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SVG PNG
426BE9
Copy As
HEX#426BE9
RGBrgb(66,107,233)
HSLhsl(225, 79%, 59%)
CMYKcmyk(72%, 54%, 0%, 9%)
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SVG PNG
#283189
#EFEFF0
#4653AA
#414C8E
#3D447D
#26296D
#3039B2
#426BE9
Langjiu Estate San Pin Festival

This palette was extracted from

Langjiu Estate San Pin Festival

Award-Winning Liquor Packaging

About the Design

This design features Dark Slate Blue, White Smoke, Midnight Blue, and Royal Blue.

About the Award-Winning Liquor Packaging Design: Langjiu Estate San Pin Festival is a packaging design for baijiu, a Chinese distilled spirit. The set holds two conceptual products, based on the themes of the day of the estate and the night of the estate. The outer box also works as a three-dimensional paper carving lamp, and illustrations of the estate scenery surround the lamp. When lit, the lamp recalls the night light show held at the estate. The packaging presents a miniature panoramic view of the estate, and it offers a commemorative object rather than a focus on the drink alone.

This palette has a calming feel, suggesting serenity and focus.

View at A' Design Award

Langjiu Estate San Pin Festival, where these colors originate, was designed by Wei Li.

Color Data for Professionals

Technical color information for designers and developers. Click any value to copy.


Dark Slate Blue
17.8% Purple
Web Formats
HEX#283189
RGB40,49,137
HSLhsl(234, 55%, 35%)
HWBhwb(234, 16%, 46%)
Print & Design
CMYKcmyk(71%, 64%, 0%, 46%)
HSVhsv(234, 71%, 54%)
Perceptual (Color Science)
LABlab(25.12, 27.11, -50.22)
LCHlch(25.12, 57.07, 298.4°)
XYZxyz(6.49, 4.45, 24.18)
OKLaboklab(0.3653, 0.0062, -0.1449)
Accessibility (WCAG 2.1)
Aa
On White
11.11:1
AAA Pass
Aa
On Black
1.89:1
Fail
Aa
White on Color
11.11:1
AAA Pass
Aa
Black on Color
1.89:1
Fail
4.5%
Relative Luminance
0.0445
Very Dark

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.


White Smoke
14.7% White
Web Formats
HEX#EFEFF0
RGB239,239,240
HSLhsl(240, 3%, 94%)
HWBhwb(240, 94%, 6%)
Print & Design
CMYKcmyk(0%, 0%, 0%, 6%)
HSVhsv(240, 0%, 94%)
Perceptual (Color Science)
LABlab(94.47, 0.18, -0.48)
LCHlch(94.47, 0.51, 290.2°)
XYZxyz(82.19, 86.37, 94.76)
OKLaboklab(0.9524, 0.0004, -0.0013)
Accessibility (WCAG 2.1)
Aa
On White
1.15:1
Fail
Aa
On Black
18.27:1
AAA Pass
Aa
White on Color
1.15:1
Fail
Aa
Black on Color
18.27:1
AAA Pass
86.4%
Relative Luminance
0.8637
Very Light

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.


Dark Slate Blue
14.2% Purple
Web Formats
HEX#4653AA
RGB70,83,170
HSLhsl(232, 42%, 47%)
HWBhwb(232, 27%, 33%)
Print & Design
CMYKcmyk(59%, 51%, 0%, 33%)
HSVhsv(232, 59%, 67%)
Perceptual (Color Science)
LABlab(38.53, 21.71, -48.44)
LCHlch(38.53, 53.08, 294.1°)
XYZxyz(12.87, 10.39, 39.35)
OKLaboklab(0.4784, 0.0087, -0.1385)
Accessibility (WCAG 2.1)
Aa
On White
6.82:1
AA Pass
Aa
On Black
3.08:1
Large Only
Aa
White on Color
6.82:1
AA Pass
Aa
Black on Color
3.08:1
Large Only
10.4%
Relative Luminance
0.1039
Dark

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.


Dark Slate Blue
14.2% Purple
Web Formats
HEX#414C8E
RGB65,76,142
HSLhsl(231, 37%, 41%)
HWBhwb(231, 25%, 44%)
Print & Design
CMYKcmyk(54%, 46%, 0%, 44%)
HSVhsv(231, 54%, 56%)
Perceptual (Color Science)
LABlab(34.49, 15.6, -38.09)
LCHlch(34.49, 41.16, 292.3°)
XYZxyz(9.65, 8.25, 26.67)
OKLaboklab(0.4411, 0.0075, -0.1083)
Accessibility (WCAG 2.1)
Aa
On White
7.93:1
AAA Pass
Aa
On Black
2.65:1
Fail
Aa
White on Color
7.93:1
AAA Pass
Aa
Black on Color
2.65:1
Fail
8.3%
Relative Luminance
0.0825
Dark

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.


Dark Slate Blue
13.9% Purple
Web Formats
HEX#3D447D
RGB61,68,125
HSLhsl(233, 34%, 36%)
HWBhwb(233, 24%, 51%)
Print & Design
CMYKcmyk(51%, 46%, 0%, 51%)
HSVhsv(233, 51%, 49%)
Perceptual (Color Science)
LABlab(30.89, 14.15, -33.34)
LCHlch(30.89, 36.22, 293°)
XYZxyz(7.69, 6.61, 20.27)
OKLaboklab(0.4096, 0.0101, -0.0946)
Accessibility (WCAG 2.1)
Aa
On White
9.05:1
AAA Pass
Aa
On Black
2.32:1
Fail
Aa
White on Color
9.05:1
AAA Pass
Aa
Black on Color
2.32:1
Fail
6.6%
Relative Luminance
0.0661
Dark

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.


Midnight Blue
12.5% Blue
Web Formats
HEX#26296D
RGB38,41,109
HSLhsl(237, 48%, 29%)
HWBhwb(237, 15%, 57%)
Print & Design
CMYKcmyk(65%, 62%, 0%, 57%)
HSVhsv(237, 65%, 43%)
Perceptual (Color Science)
LABlab(20.45, 21.77, -40.07)
LCHlch(20.45, 45.61, 298.5°)
XYZxyz(4.35, 3.1, 14.83)
OKLaboklab(0.3229, 0.0118, -0.1153)
Accessibility (WCAG 2.1)
Aa
On White
12.96:1
AAA Pass
Aa
On Black
1.62:1
Fail
Aa
White on Color
12.96:1
AAA Pass
Aa
Black on Color
1.62:1
Fail
3.1%
Relative Luminance
0.0310
Very Dark

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.


Dark Slate Blue
8.3% Purple
Web Formats
HEX#3039B2
RGB48,57,178
HSLhsl(236, 58%, 44%)
HWBhwb(236, 19%, 30%)
Print & Design
CMYKcmyk(73%, 68%, 0%, 30%)
HSVhsv(236, 73%, 70%)
Perceptual (Color Science)
LABlab(31.27, 37.78, -65.06)
LCHlch(31.27, 75.24, 300.1°)
XYZxyz(10.72, 6.77, 42.85)
OKLaboklab(0.423, 0.0064, -0.1881)
Accessibility (WCAG 2.1)
Aa
On White
8.92:1
AAA Pass
Aa
On Black
2.35:1
Fail
Aa
White on Color
8.92:1
AAA Pass
Aa
Black on Color
2.35:1
Fail
6.8%
Relative Luminance
0.0677
Dark

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.


Royal Blue
4.4% Blue
Web Formats
HEX#426BE9
RGB66,107,233
HSLhsl(225, 79%, 59%)
HWBhwb(225, 26%, 9%)
Print & Design
CMYKcmyk(72%, 54%, 0%, 9%)
HSVhsv(225, 72%, 91%)
Perceptual (Color Science)
LABlab(48.95, 27.99, -67.95)
LCHlch(48.95, 73.49, 292.4°)
XYZxyz(22.21, 17.55, 79.29)
OKLaboklab(0.5702, -0.012, -0.1957)
Accessibility (WCAG 2.1)
Aa
On White
4.65:1
AA Pass
Aa
On Black
4.51:1
AA Pass
Aa
White on Color
4.65:1
AA Pass
Aa
Black on Color
4.51:1
AA Pass
17.6%
Relative Luminance
0.1756
Dark

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.

The colors shown were sampled from Wei Li's award-winning project "Langjiu Estate San Pin Festival".

About Wei Li

Wei Li

Wei Li is a distinguished agency celebrated by the A' Design Award. Their designs showcases excellence in product design.

Packaging design

Discover more color palettes from Wei Li's award-winning work.

Silver A' Packaging Design Award 2025

About the Award

Silver A' Packaging Design Award 2025

Langjiu Estate San Pin Festival was awarded with the Silver A' Packaging Design Award in 2025. The A' Design Award is a well-established design recognition initiative that honors exemplary design excellence. Award recipients are determined through rigorous evaluation by qualified design professionals representing multiple disciplines. The Silver status indicates commendable design excellence as assessed by the judging body.

A' Packaging Design Award

Elevate your product's first impression with innovative packaging design. The packaging award category highlights exceptional creativity, functional innovation, and environmental consciousness in packaging solutions.

Recognizes: Bottles, Boxes, Cans, Pouches, Tubes, Cartons, Wrappers, Bags and More.

More Palettes from Langjiu Estate San Pin Festival

Each image reveals a unique color story. Click to explore.

Langjiu Estate San Pin Festival - View 2
FEFEFE
2B369C
2C39B8
3668F6
2D337C
252665
303AE3
3650DA
Langjiu Estate San Pin Festival - View 3
E4E4E3
444881
4953A4
CB8F6D
F2F0EC
303E98
AF7759
D1D0D0
Langjiu Estate San Pin Festival - View 4
22297F
232EA1
2534BE
1B1E65
2F3D8E
DEDEDF
3146B1
2B4FCD
Langjiu Estate San Pin Festival - View 5
1E2F86
2B409A
DFDFDF
232DAA
4150A0
1C286B
4467BD
2B47AC

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